CEO & Founder, Xpereal
Peter Campbell is a leading innovator and evangelist for the transformative use of educational technology and founder of xpereal, an immersive experience consultancy for education. For the past 22 years, Peter has led large-scale ed tech projects at major corporations, academic institutions, and startups. A thought leader with experience in sales, product management, and instructional design, he served as the Director of Solutions Management for Blackboard and the Director of Academic Technology for Montclair State University. At startup e-learn.com, he led the design and development of a K-12 learning management system and managed partner relations with Scholastic.
In his most recent role as the Director of Immersive Learning Solutions for Pearson, Peter led the AR, VR, MR, and 360 video strategy for the world’s largest educational content company. In 2016, he created a partnership with Microsoft and piloted HoloLens at educational organizations around the world, including San Diego State University and Texas Tech University Health Sciences Center. He initiated contact with and managed key relationships at Google, Magic Leap, Meta, and IBM Watson.
He also led strategic partnership engagements with Harvard Business School, New York University, University of Central Florida, Drexel University, Maryville University, Keiser University, Adventist University, Laureate, Case Western Reserve University, Black Hills State University, and the Tennessee Board of Regents.
From his past experience at Blackboard, Peter forged deep relationships with key decision makers in British Columbia (BCNet and BC Campus) and at the California State University system, the California Community College system, the Washington State Board of Community and Technical Colleges, and the Oregon Community College system.
Peter also has extensive experience in innovative curriculum design and development. At the Campus Writing Program at the University of Missouri-Columbia, he led a pilot project and co-developed a multimedia authoring course called “Expressive Media” in which students from a variety of disciplines wrote interactive multimedia applications in lieu of a final paper. At the Art Institute in Portland, OR, he developed the curriculum for the interactive media program and challenged students to build prototypes of devices from the future. At Montclair State University, he piloted the use of Blackboard in the School of Business, managed the transition from WebCT to Blackboard, spearheaded the use of virtual classroom tools, and modeled the implementation of synchronous instructional design in web conferencing platforms such as Wimba Classroom, Elluminate, and Blackboard Collaborate.
Lastly, Peter has extensive experience as a classroom-based instructor. Beginning in 1987, he has taught SAT and GMAT test prep, English as a Second Language, developmental writing, public speaking, business communications, and multimedia development. So he understands the needs of teachers and students from his own first-hand experience.